BUILT BY AGENTS, FOR AGENTS
Get to Know Us
Keller Williams is the world’s largest real estate franchise by agent count, has more than 975 offices and 186,000 associates. The franchise is also No. 1 in units and sales volume in the United States.
In 2015, Keller Williams began its evolution into a technology company, now building the real estate platform that agents’ buyers and sellers prefer. Since 1983, the company has cultivated an agent-centric, technology-driven and education-based culture that rewards agents as stakeholders. Our mission is simple:
Careers Worth Having
Gary Keller notes on the cover of The Millionaire Real Estate Agent, his best-selling guide to success in this business: “It’s not about the money. It’s about being the best you can be!” Having studied the systems used by thousands of the highest-producing agents in the industry, we’ve created the model for what it takes to succeed in real estate. We reinforce these winning models through training, coaching, educational events and a best-selling series of career guides.
Businesses Worth Owning
Our perspective is that real estate is a local business driven by individual associates and their presence within their communities. It’s a perspective that stems from our deep conviction that the agent, not the company, is the brand that matters most. Our primary role is to help agents grow their own businesses – beyond simply selling real estate. That’s why we stand behind our agents, not in front of them.
Lives Worth Living
Great riches only matter to the extent that they fund a great life with deeper meaning. Keller Williams is defined by a culture of agents who care deeply about each other and are committed to having a positive impact on their clients and their communities. We are a company that changes lives.
What Is RED Day?
RED Day, which stands for Renew, Energize and Donate, is our annual day of service. Each year on the second Thursday of May, we celebrate RED Day as a part of our legacy worth leaving. Making a difference in the lives of others and bettering the communities that we serve lies at the heart of the Keller Williams culture. This observance defi nes who we are and is a natural extension of our commitment to the highest level of professional customer service. Over time, a growing number of our family members and friends continue to participate in this extraordinary event. It embodies the generous spirit and commitment associates have to “giving back” to the cities and towns they live and work in.
Culture in Action …
KW Cares is a 501(c)(3) public charity created to support Keller Williams associates and their families with hardship as a result of a sudden emergency. The charity is the heart of Keller Williams culture in action – finding and serving the higher purpose of business through charitable giving in the market centers and communities where Keller Williams associates live and work. For more information, click the logo below.